Animated User Avatars for Roadrunner Records messageboards.
The idea was that users would "earn" better avatars the more messages they would post...each avatar concept, in the eyes of a metalhead, slightly less lame than the last.

"Bestowing the Riddle of Steel"
"Wielding the Catskin Glove"
"Riding with the Army of Immortals"
"Revealing the Sign of the Hammer"
"Commanding the Circle Pit"
"Brandishing the Inverted Cross"
"Donning the Leather Strides"
"Sporting the Bullet Belt"
"Shredding the Plastic Guitar"
"Wimping Out With the Emos"